Research template
Game playtest
See where real players get stuck in your game — before you scale user acquisition.
Who it’s for: Game teams validating a build, a level, or an onboarding flow.
When to use it
Use this when playtest feedback sounds positive but retention still drops. Real players go through your build, and you see where they actually hesitate — not just what they say.
What you get
- Where players lose attention and momentum
- The exact steps that cause drop-off
- A prioritized list of fixes for the next build
Typical time
Usually 1–2 weeks
Sample size
30–80 matched real players recommended